
Secure guaranteed revenue from Fortune 500 brands
Nectar, our programmatic direct platform, enables publishers to monetize their mobile web and App inventory, at scale, in a premium guaranteed marketplace, by exposing new demand with predictable yield and revenue in a 100% brand-safe environment.
Nectar’s reverse-auction bidding system gives publishers the inventory control and decision making tools to improve programmatic transparency, brand safety and sell-through-rate.
We don't manage your inventory.We expose you to demand.
How does it work?
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Nectar Direct
Uses a dynamic reverse auction platform to drive volume to publishers through individual campaigns at guaranteed rates with predictable yield.
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Nectar Takeovers
Merchandise flat fee products: takeovers, SOV, sponsorships & other high value bundled inventory, delivered and managed programmatically.
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Nectar Futures
Empowers publishers to mitigate the uncertainty and risk characteristic of the RTB market via upfront deals for blocks of premium inventory at pre-negotiated rates.
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Nectar Guaranteed Customer
Connecting brands with publishers' location data via Factual segments, the most reliable location data provider.
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Why Nectar?
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