TORONTO – (Nov 7, 2016) – JUICE Mobile, the leading mobile media and attribution solutions firm, today announced it has appointed Brad Furtney as Vice President, Sales for the company’s Canadian offices.
In his new role, Furtney will be overseeing the Canadian Sales team. He will have a key focus of delivering on the company’s aggressive growth strategy, furthering mobile media and attribution solutions to brands and clients across Canada. He reports to Paul Brousseau, President.
Furtney comes to JUICE Mobile with more than 20 years’ sales experience in media and digital environments. Most recently, Furtney served as Head of Agency Sales for Twitter in Canada. Prior, he was a Sr.Partner at Twentyten Group as well as holding senior sales roles at both Sympatico.ca and CBC.
Paul Brousseau, President of JUICE Mobile says, “Brad’s level of experience and agency knowledge will be invaluable to JUICE. He is a strategic sales executive, but also an extremely effective leader and team builder. This is the winning combination that we were looking for and have found it in spades with Brad.”
About JUICE Mobile
Founded in 2010, JUICE Mobile is a leader in developing mobile advertising and attribution solutions. Dedicated exclusively to the mobile advertising market, the company works with world renowned advertisers and premium publishers. Nectar® is the world’s first platform to offer guaranteed buying of premium mobile inventory. Nectar® combines the efficiency and scale of RTB with the visibility and control of direct sales, offering brands and publishers a more innovative marketplace. Nectar® Direct allows one-off guaranteed future buys to complete or fill in unexpected or unforeseen gaps in a client’s inventory, while Nectar® Futures is the industry’s first futures market – empowering advertisers to secure large blocks of premium, guaranteed mobile inventory for the future.
Please visit juicemobile.com for more information, and follow @JUICE_Mobile on Twitter.